OBJECTIVE
Shopping for kids’ clothes online should feel as simple as browsing in store, especially as mums pushed for time.

OUTCOME
A brand identity, website and a Brand Story about ‘a helpful stylist’. At the heart of the brand is an e-commerce shop that makes browsing, choosing, matching and buying childrens clothes ipod simple.

Brand identity

"iPod simple" e-Commerce

"iPod simple" e-Commerce

Business cards

Further collateral